Advertising device.



W. F. GILL 6: J. M. BARRY;

ADVERTISING DEVICE. APPLIGATION nun APLB, 1907.

Patented Oct. '13, 1908.

2 SHEETS-SHEET 1.

Witnesses WI F: & J! Ml V ADVERTISING DEVICE.

APPLIOATION FILED APR. 2, 1907.

Patented Oct. 13, 1908..

2 BHEETS-BHEET 2.

WITED OF ICE;

WILLIAM FtGl LL AND JOHN M. BARRY, or BROOKLYN, NEW YORK, ASSIGNORS or ONE-THIRD TO SAID JOHN M. BARRY, or BROOKLYN, NEW YORK, AND TWO-THIRDS TO RICHARD w.

BELL, or EAsr LIvEarooL', OHIO.

ADVERTISING DEVICE.

Patented Oct. 13, 1908.

Application flied April 2, 1907.. Serial No. 365,933.

.7 To all whom it may concern Be it knownthat we, WIL IAMF. GI L and JOHN M. BARRY, citizens. of the United States, residing at Brooklyn, inthe borough of Brooklyn, in theState of-New York, have invented a new and useful Improvement in Advertising Devices, of which t a specification.

e following is This invention relates to an advertising device designed to display successively a series of ictures provided with advertising matter and thesepicturesare carried by frames or mats andmay be displayed eitherbyfdaylight or at night by an artificial light, prefers ably placed back of the picture the picture being placed together with the advertising matter upon some translucent material, the mat or frame being centrally cut out.

The device is alsoadapted to show pictures by daylight upon each side by simply. placing pictures upon each side of the frame or mat, in which case the pictures and advertising matter are placed'back to back;

While pictures are exhibited by" artificial light thrown upon the back of the picture, it will be obvious that theywould be visible only upon one side of the device, and in order that the same machine may be used for bothdaylight and night 6Xl1lbltlOI1S,W6 providede tachable, removable frames so that a frame havin two pictures back to back can be employed during the day time, or in fact, at any time when the lightis thrownupon the front of the pictures, and frames carryinga single picture, can be introduced where the light is to be thrown upon the back of the picture.

The main object of the invention is to provide a simple means whereby the frames carrying the pictures are brought into view, held in view a predetermined length of time and then removed'and another picture with suitable advertising matter substituted for the one withdrawn. 1 i .i

Theinvention consists of a casing within which an endless carriertravels, the. carrier passing vertically up one face of the casing I and downwardly u on the opposite face, a

successively picking up the mats, lifting them into view and then carryin them back to the upperportion of the inc 'ned frame and depositing them in the order in which they 'were picked up, the carrier continuing this movement as long as the machine is operated. I. 1 i

' In the drawings forming a part of this specification' :.Figure 1 is a front view of the casing, one mat only being shown and a portion of thislmat being broken away to more clearly show parts behind it. I Fig. 2 is a section on the line 2-2.0f Fig. 1. 3 is a detailedperspective view of a portion of the mat supporting frame, showing portions of the carrier and also corner portions of a number of mats, in various positions. Fig. 4 is a section on the line 4-4 of Fig. 1.

vIn constructing this invention'we employ a rectangular casingA in the upper ortion of which the rollers A are .mounte upon opposite sides of the casing and in the lower portion stub shafts A are journaled which carry rollers A and a shaft A which carries sprocket wheels A. The shaft A extends across the casing. and carries curved agitator fingers A and the projecting end ortion of this shaft is provided with a ban wheel A which is also grooved so that it may be driven by ajbelt from any suitable source of power. Running over the rollers A, and A and also the sprocket wheels A are suitable sprocketchains' B. These chains are two in number one traveling adjacent each side of a casing To support suitable advertising matter when disengaged from the carriers B, we se- "cure to the front of the casing A a bar C'and to the rear the bar-O and the wire frame 0 extends from the front to the rearbar. This frame 0 has parallel side members and is referably U-shaped, the bow ortion being eld to the bar C by suitab e staples C while the free ends of the side members are insertedin the bar 0. These side members adjacent the bar 0 curve abruptly downward for a short distance and then incline gently downwardly to their yoke or bow portion.

. The mats'D are the kind usually employed in connection with framed pictures, being centrally'cut out and the upper edges of the mats are secured in any suitable manner to the sticks. These sticks project beyond the ends of the mats D and upon the projecting end portions are secured hooks D each hook consisting of a metal sleeve which fits over the end of a stick and of a compound curved body portion, said hook o ening' downwardly. The mats are supporte within the U-shaped frame C by the projecting end portions of the sticks resting upon the side members of said frame, the sticks projecting beyond the sides of the frame and the hooks I) being carried by the extreme end portions of the sticks and being therefore, upon the outside of the frame C tervals with inwardly extendin which pins are adapted as the c ains pass upwardly to enter into engagement with the hooks D To the cross-bar C upon the rear side of the frame I clamp a lamp bracket F, upon the upper end portion of which is adjustably mounted a lamp G provided with a suitable reflector and of any desired type.

The lamp will only be necessary when the .device is used after dark or in a room where artificlal light is necessar By removing the lamp and placing the evice where both its rear and front faces can be seen the pictures may be observed from either the front or rear, it being understood that the mats are each provided with two pictures placed back to back. When the device is used with the lamp G in place it will be convenient to C and as this frame inclines downwardly toward the rear of the casing the mats will naturally tend to slide to the rear of the casing A. As the carrier travels upwardly a set of pins E, in alinement with each other will engage the hooks D carried by the opposite ends of the stick supporting the mat adjacent the rear side of the casing and as the carrier continues its upward movement will lift the mat and picture upwardly clear of the frame 0 and carry it to the front of the casing, and then move downward with it. During this forward movement of the mat and picture it will be visible through the front of the casing, and if exhibited after night, will be illuminated from the rear by light from the lamp G. As the picture descends at the front of the casing, the mat will pass between the side members of the frame C and when the ends of the stick engage the sides of such frame they will support the stick thereby releasing the stick and mat from the pins E, said pins continuing downwardly with the The car-i rier chains B are provided at suitable in' pins E,

The mats with the pictures carrier, as will be readily understood. In the meantime the succeeding )icture has slipped into the place previously occupied by the picture whose removal and carrying to the front has been described, and this succeeding icture will be lifted by the next set of pins If and also conveyed to the front.

To revent any failure of operation due to non-slipping of the sticks along the sides of the frame 0 the small agitator lingers A are employed. These fingers contact with the lower edges of the rear-most mat and by vibrating or jarring the same, tend to cause it to travel down the frame C preventing any stickin of the sticks to the said sides.

It wi l be obvious from the above explanation, that there will be a continuous rotation of the pictures, they being picked up at the rear of the casing lifted into position above the frame .and clear of the said frame, moved forwardly to the front of the casing and then moved downwardly and again deposited upon the frame, down which they travel by gravity as the other pictures are picked up and removed.

It will be obvious that if desired an ornamental front can be placed upon the casing A with a suitable window through which to view the pictures and advertising matter. We have omitted such a front piece from the drawings order to show more clearly the mechanism which would not be changed by the addition of such front plate. It will also be obvious that a back could also be added without in any way changing the construction of any of the parts we have described. In the drawings we have also omitted the showing of pictures or advertising matter u on the frames in order to more clearly il ustrate the construction of the essential features of the device, the nature of the pictures being immaterial. Small guide rol ers Bare also placed upon the sides of the casing to guide the sprocket chains upon their vertical movement.

Having thus fully described, our invention, what we claim and desire to secure by Letters Patent, is

In a device of the kind described a casing, a U-shaped frame having its side members curving abruptly downward and then inclining slightly downwardly and toward the rear side of the casing, a plurality of mats depending from said frame and resting within the frame, and means for successively lifting said mats from the rear end of the frame,bringing them forward in a horizontal plane above the frame and returning them to the front of the frame, as and for the purpose set forth.

WILLIAM F. GILL. JOHN M. BARRY. Witnesses:

WILLIAM H. REILLY, BENJAMIN BLUME. 

